Seafood Tourism Success: RM7,500/month from Serkam Village House

How This Serkam Fishing Village Property Achieves Consistent Monthly Income

Meet Mr. Ahmad, who invested RM280,000 in a traditional village house in Serkam and is now earning RM7,500/month through Airbnb – nearly double what nearby Melaka city condos generate.

iHousing has managed this property since 2024, optimizing it for seafood tourism and coastal village appeal. Here's how we achieved these results.

Property Overview

Detail	Specification
Location	Serkam coastal village, 25km from Melaka city
Property Type	Traditional Malay village house (renovated)
Bedrooms	3 bedrooms, 2 bathrooms
Investment	RM280,000 purchase + RM40,000 renovation
Management	iHousing (since 2024)

Performance Breakdown

Monthly Income (Average)

Revenue Source	Amount
Airbnb Bookings	RM5,800 (18 nights × RM322 avg)
Booking.com	RM1,100 (4 nights × RM275 avg)
Agoda	RM600 (2 nights × RM300 avg)
TOTAL MONTHLY REVENUE	RM7,500

Monthly Expenses

Expense	Amount
iHousing Management	RM250 (flat fee)
Cleaning	RM720 (24 stays × RM30)
Platform Fees	RM225 (3% of revenue)
Utilities & Supplies	RM350
Maintenance Reserve	RM200
TOTAL EXPENSES	RM1,745
NET MONTHLY INCOME	RM5,755

Key Success Factors

1. Seafood Tourism Positioning

iHousing optimized the listing to highlight:

• "Fresh seafood village – Restaurants within walking distance"
• "Fishing boat tours – Experience village life"
• "Seafood cooking class – Learn local recipes"
• "Fishing village sunrise – Instagram-worthy mornings"

2. Authentic Village Experience

Guest reviews consistently mention:

• "Real village life – Not a tourist trap"
• "Fresh seafood dinner – Best meal of our Malaysia trip"
• "Friendly locals – Village people so welcoming"
• "Peaceful nights – No traffic, no noise"

3. Multi-Platform Presence

iHousing lists on 5 platforms:

• Airbnb – 60% of bookings (international tourists)
• Booking.com – 20% of bookings (European families)
• Agoda – 10% of bookings (ASEAN travelers)
• VRBO – 7% of bookings (North Americans)
• Expedia – 3% of bookings (business travelers)

Guest Demographics

Segment	%	Avg Stay	Nightly Rate
KL Weekend Getaways	45%	2-3 nights	RM300
Singapore Families	30%	3-4 nights	RM350
International Tourists	20%	4-7 nights	RM280
Digital Nomads	5%	14-30 nights	RM220

Year 1 Performance Summary

Metric	Result
Total Revenue (Year 1)	RM89,000
Total Expenses (Year 1)	RM20,940
Net Income (Year 1)	RM68,060
ROI	21.4% (first year)
Occupancy Rate	73%
Average Rating	4.9 stars (127 reviews)

What the Owner Says

"I was skeptical about Serkam at first. It's far from the city. But iHousing showed me the seafood tourism potential. Now I'm earning more than friends with condos in Melaka Raya, and my property value has appreciated 15% in just one year. The flat fee model means I keep most of what I earn."

– Ahmad, Serkam Property Owner

iHousing Management Strategies Applied

1. Storytelling Listing – Emphasized village authenticity and seafood culture
2. Professional Photography – Showcased coastal views, village scenes, seafood dining
3. Local Partnerships – Arranged fishing boat tours, seafood cooking classes
4. Dynamic Pricing – Premium rates for weekends, seafood festival periods
5. Guest Communication – responsive support for village directions, restaurant recommendations
6. Review Management – Encouraged guests to share seafood experiences

Could You Achieve Similar Results?

Serkam village properties work well for:

• Investors with budget RM250,000-350,000
• Those seeking authentic, unique properties
• Owners targeting domestic tourism (KL, Singapore)
• Investors wanting lower competition than city locations

Contact iHousing today to explore Serkam and other coastal village investment opportunities. We'll help you find the right property and achieve similar returns.

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