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decision-stage Published: 2025-01-24

7 Signs Your Airbnb Manager Is Failing (And What to Do About It)

Low occupancy, delayed payments, poor communication? These are red flags your Airbnb manager isn't performing. Learn the warning signs and how to switch managers smoothly in Melaka. Free consultation.

7 Signs Your Airbnb Manager Is Failing (And What to Do About It)

7 Signs Your Airbnb Manager Is Failing (And What to Do About It)

You Hired a Manager to Make Your Life Easier. But Are They Actually Costing You Money?

You thought hiring a professional Airbnb management company would mean:

  • Consistent monthly income
  • Zero headaches with guests
  • Professional handling of cleaning and maintenance
  • Better occupancy than you could achieve yourself

But 6 months later, you're noticing:

  • Occupancy rates that are lower than expected
  • Payments that arrive late (or not at all)
  • Guest complaints in your reviews
  • Vague explanations when you ask questions
You're not imagining it. Many Melaka property owners discover too late that their Airbnb manager is underperforming. The difference between a great manager and a failing one can mean RM5,000-15,000+ in lost annual revenue.

This article will help you identify the warning signs early, understand what's really happening with your property, and show you exactly how to switch to a better manager without losing bookings or income.

Sign #1: Your Occupancy Rate Is Below Market Average

What You Should Be Earning

Based on 2024-2025 Melaka market data:

Property TypeMarket OccupancyYour Manager Should Target
Studio (Jonker Street area)22-28%25%+
2-Bedroom (Bandar Hilir)20-26%23%+
3-Bedroom (Heritage zone)18-24%21%+
Red Flag: If your occupancy is consistently below 15%, something is wrong.

Why Low Occupancy Happens

A failing manager typically has these issues:

1. Poor Listing Optimization
  • Low-quality or outdated photos
  • Weak description that doesn't sell your property
  • Missing key amenities in listing
  • Not updating seasonal pricing
Impact: Your listing gets buried on page 3-4 of search results. Guests never see it. Example: A Silverscape Residence owner was getting 12% occupancy. When we took over, we discovered:
  • Photos were 3 years old (showed worn furniture)
  • Description didn't mention key selling points (UNESCO view, pool access)
  • Price was static (RM180/night even during CNY peak)
Result: After new photography, optimized description, and dynamic pricing, occupancy jumped to 28%. 2. Single-Platform Listing

Many managers list ONLY on Airbnb. This is leaving money on the table:

Platform% of Our Bookings
Airbnb45%
Booking.com25%
Agoda15%
VRBO8%
Expedia7%
Red Flag: Ask your manager which platforms they use. If it's just Airbnb, you're missing 40-50% of potential bookings. 3. Slow Response Time

Airbnb's algorithm penalizes hosts who respond slowly:

  • Under 1 hour: Best ranking
  • 1-3 hours: Average ranking
  • 3+ hours: Poor ranking (your listing gets buried)
Test it: Create a fake guest inquiry and time how long they take to respond. If it's over 1 hour during business hours, that's a problem.

Sign #2: You're Not Receiving Detailed Monthly Reports

What a Good Report Looks Like

Every month, you should receive a report that includes:

Report SectionWhat It Tells You
**Booking Summary**Every booking with guest name, dates, platform, revenue
**Occupancy Rate**Your % vs. market average
**Income Statement**Gross revenue, all deductions, net amount
**Expense Breakdown**Cleaning, supplies, repairs with actual costs
**Guest Reviews**Summary of feedback (positive AND negative)
**Platform Performance**Which platform is performing best
**Pricing Analysis**How your rates compare to competitors
**Next Month's Forecast**Confirmed bookings + projected occupancy
Red Flag: If your "report" is just a bank transfer with a one-line message like "Here's your income for the month," that's unacceptable.

Why Poor Reporting Matters

Without detailed reports, you can't:

  • Track performance - Is your property improving or declining?
  • Spot problems - Are cleaning costs suddenly spiking?
  • Optimize pricing - Are you underpriced during peak seasons?
  • Plan ahead - Do you have low occupancy next month you need to fix?
Real example: A Shore Residence owner noticed her income dropped 30% but her manager said "everything's fine, it's just low season." When she switched to us, our first report revealed:
  • Her manager had raised prices too high (losing price-sensitive guests)
  • She had zero bookings on Booking.com (her manager wasn't listed there)
  • 3 recent negative reviews mentioned "slow check-in" (her manager had no backup staff)
Result: We fixed pricing, added her to 4 more platforms, and implemented key handoff service. Income increased 45%.

Sign #3: Guest Reviews Are Declining (Or Non-Existent)

The Review Trap

Airbnb reviews are your most valuable asset:

  • 4.8+ stars: Superhost status, higher search ranking
  • 4.5-4.7 stars: Average performance
  • Below 4.5 stars: Algorithm penalizes your listing
  • Under 4.0 stars: Guests won't book
Red Flag: If your rating has dropped from 4.8 to 4.5, your manager is failing.

Common Review Issues That Indicate Manager Problems

Issue #1: "Communication Was Slow"
  • *Review example:* "Host took 6 hours to respond to questions. Had to call multiple times."
  • Manager's fault: No quick response during business hours system
  • Impact: 1-star deduction on communication, overall rating drops
Issue #2: "Place Wasn't Clean"
  • *Review example:* "Found dust on shelves, bathroom wasn't properly cleaned."
  • Manager's fault: Poor cleaning quality control (or outsourced to cheapest option)
  • Impact: Devastating for future bookings
Issue #3: "Check-In Was Confusing"
  • *Review example:* "Couldn't find the place, host didn't provide clear directions."
  • Manager's fault: No proper guest communication system
  • Impact: First impression ruined, affects entire stay
Issue #4: "Basic Amenities Missing"
  • *Review example:* "No toilet paper when we arrived. Had to buy our own."
  • Manager's fault: Poor inventory management
  • Impact: Unprofessional, reflects poorly on you as owner

How a Good Manager Prevents Bad Reviews

responsive guest communication
  • We respond within 30 minutes, responsive
  • Multi-language support (English, Malay, Chinese)
  • Proactive messaging (check-in instructions sent 24 hours before arrival)
Quality Cleaning Standards
  • In-house cleaning team (not outsourced)
  • Checklist system (60+ items checked after every stay)
  • Random inspections by manager
Professional Check-In Process
  • Personal greeting whenever possible
  • Clear photo and video instructions for self-check-in
  • Backup key access if guest arrives late
Amenity Management
  • Bulk supplies always stocked
  • Automatic replacement when low
  • Seasonal additions (extra towels during beach season, etc.)

Sign #4: Your Income Has Dropped Without Explanation

The Gradual Decline Trap

This is the most dangerous sign because it happens slowly:

MonthYour IncomeManager's Excuse
JanuaryRM2,500-
FebruaryRM2,300"It's low season after CNY"
MarchRM2,100"Still slow, tourism is down"
AprilRM1,900"Just a quiet month"
MayRM1,700"Market is soft overall"
Reality: While your income dropped 32%, the market didn't. Your manager's performance declined.

What's Actually Happening (Behind the Excuses)

1. They're Not Adjusting Pricing Dynamically

Good managers adjust prices daily based on:

  • Demand (weekends, holidays, events)
  • Competition (what similar units are charging)
  • Seasonality (school holidays, peak tourist periods)
  • Lead time (last-minute discounts vs. early-bird rates)
Failing manager approach: Set a price and forget it. 6 months later, it's still RM180/night regardless of demand. Real impact: A unit at Melaka Raya could earn:
  • Fixed pricing (RM180/night): RM5,400/year at 15% occupancy
  • Dynamic pricing: RM9,000/year at 22% occupancy
That's RM3,600 more per year - just from better pricing. 2. They've Stopped Marketing Your Property

When a manager takes on too many properties, yours gets neglected:

  • No new photos added
  • Description never updated
  • Not responding to platform optimization suggestions
  • Not refreshing listing periodically
Impact: Your listing becomes "stale" in the algorithm, ranking drops. 3. They're Prioritizing Other Properties

If your manager manages properties across KL, Penang, and Melaka, they may prioritize:

  • Higher-revenue properties (luxury villas)
  • Easier-to-manage properties (closer to their office)
  • Properties owned by their "favorite" clients
Your property gets the leftover attention.

Sign #5: Maintenance Issues Are Taking Too Long to Resolve

The Maintenance Cascade Effect

A small maintenance issue becomes a big problem:

Day 1: Guest reports AC not cooling properly Day 2: You tell your manager Day 5: Still no update, you follow up Day 10: Manager says "technician coming tomorrow" Day 15: Technician finally arrives Day 16: Guest leaves 2-star review: "AC was broken entire stay" Result:
  • RM500 refund to guest (partially)
  • 2-star review visible for 12 months
  • Future guests see review and don't book
  • Occupancy drops 10-15%
  • You lose RM1,200-1,800/year in revenue
All because a 3-day repair took 15 days.

Why Failing Managers Are Slow on Maintenance

1. They Don't Have Trusted Contractors

They search for contractors on Facebook Marketplace when issues arise (instead of having reliable contacts ready).

Impact:
  • Days wasted finding someone
  • Higher prices (emergency rates)
  • Poor quality work (wrong person for the job)
2. They're Avoiding the Cost

Some managers delay repairs to avoid spending your money (not wanting to "bother" you with small expenses).

Reality: RM300 repair today vs. RM3,000 damage later. 3. No Systems for Tracking Issues

Without proper tracking:

  • Issues get forgotten
  • No follow-up on guest complaints
  • Recurring problems never permanently fixed
Good manager approach:
  • Online ticketing system for all issues
  • Automatic escalation if not resolved in 48 hours
  • Photo documentation for all repairs
  • Preventive maintenance schedule

Sign #6: You're Paying Hidden Fees You Didn't Agree To

The Hidden Fee Trap

You agreed to 20% commission. But your statements show:

FeeAmountExplanation
CommissionRM50020% agreed
Cleaning markupRM150"Service fee" (not discussed)
Emergency call feeRM75"After-hours support"
Supply surchargeRM50"Convenience fee"
Platform listing feeRM100"Listing maintenance"
**Total deductions****RM875****35% effective commission**
Red Flag: Any fee not in your original contract.

Common Hidden Fees to Watch For

1. Cleaning Markup
  • Actual cleaning cost: RM80
  • Manager charges you: RM120
  • Hidden markup: RM50 (62% markup!)
2. "Emergency" Call Fees
  • Guest calls at 9 PM with locked door
  • Manager charges RM50 "after-hours fee"
  • This happens 5-10 times per month
  • Annual cost: RM250-500 you weren't expecting
3. Maintenance Margin
  • Plumber charges RM300
  • Manager bills you RM360
  • "Coordination fee" you never approved
4. Supply Surcharges
  • Toilet paper, soap, linens
  • Manager buys at retail, charges you +25%
  • Or buys bulk but keeps the savings
5. Platform Listing Fees
  • Some managers charge extra for listing on multiple platforms
  • Should be INCLUDED in base management fee

How to Spot Hidden Fees

Request a line-by-line breakdown of ALL deductions, including:
  • Exact cleaning cost (with vendor name)
  • All maintenance with contractor invoices attached
  • Supply purchases with receipts
  • Any "service fees" with explanation
If manager refuses or delays: That's a major red flag.

Sign #7: You Feel Like You're Still Managing Everything Yourself

The "Self-Service" Manager

You hired a manager to free up your time. But you're still:

  • Fielding guest calls at night
  • Arranging your own repairs
  • Buying supplies for the condo
  • Dealing with building management
  • Updating calendars manually
You're paying 20% commission for... what exactly?

What a Manager SHOULD Handle (So You Don't Have To)

Guest-Related Tasks:
  • Responding to all guest inquiries
  • Sending check-in instructions
  • Greeting guests (when possible)
  • Handling complaints and issues during stays
  • Processing check-outs
  • Managing reviews
Operational Tasks:
  • Scheduling cleaning after every stay
  • Inspecting cleaning quality
  • Reordering supplies
  • Coordinating repairs and maintenance
  • Paying bills on your behalf
  • Dealing with condo management
Marketing Tasks:
  • Optimizing listings on all platforms
  • Updating photos seasonally
  • Adjusting pricing daily
  • Responding to platform recommendations
  • Monitoring competitor pricing
  • Running promotions during low periods
Reporting Tasks:
  • Monthly income statements
  • Occupancy analysis
  • Market comparisons
  • Guest review summaries
  • Improvement recommendations
If you're doing ANY of these yourself, your manager is failing.

Ready to Switch? Here's How to Do It Smoothly

The biggest concern property owners have: "Will switching managers disrupt my bookings and cost me money?"

The answer: Not if it's done correctly.

How iHousing Handles Seamless Transitions

Step 1: Pre-Switch Analysis (Before You Commit)

We provide:

  • Current performance review (occupancy, income, reviews)
  • Market comparison (how you should be performing)
  • Growth potential analysis (what's possible)
  • Transparent quote (no hidden fees, ever)
Step 2: Calendar Transfer (Zero Lost Bookings)
  • We export your existing calendar from all platforms
  • Import directly into our systems
  • Verify every booking is transferred accurately
  • Contact upcoming guests to introduce ourselves
  • Zero disruptions to confirmed bookings
Step 3: Platform Handoff (We Handle Everything)
  • Airbnb: We submit management transfer request
  • Booking.com: We update listing with our details
  • Agoda, VRBO, Expedia: Same process
  • You don't need to do anything
Step 4: Onboarding Inspection
  • We visit your property in person
  • Document current condition (photos + checklist)
  • Identify any immediate improvements needed
  • Create action plan for optimizations
Step 5: Launch Day (Better Performance Begins)
  • New professional photography (if needed)
  • Optimized listings across all platforms
  • Dynamic pricing implemented
  • responsive guest communication activated
  • In-house cleaning scheduled
Timeline: 7-10 days from signing to full handoff

What Happens During Transition

Your income during switch:
  • Existing bookings continue normally
  • Guests are informed of new contact (professional introduction)
  • Zero gap in service
  • Payment processing continues uninterrupted
First 30 days with iHousing:
  • Week 1: Platform optimization, professional photos
  • Week 2: Dynamic pricing activated, multi-platform listing
  • Week 3: Guest reviews monitoring, feedback implementation
  • Week 4: First monthly report, performance comparison
Typical results after 30 days:
  • Occupancy: +8-15 percentage points
  • Average daily rate: +10-20% (better pricing)
  • Total monthly income: +25-40%
  • Guest reviews: 4.8+ average

Real Results: Property Owners Who Switched

Case 1: Imperio Residence - "Invisible" Manager

Before iHousing:
  • Occupancy: 11% (way below market)
  • Monthly income: RM800-1,200
  • Reviews: 4.2 average (declining)
  • Manager response: "It's just slow season"
Problem identified:
  • Single-platform listing (Airbnb only)
  • Static pricing (RM160/night regardless of demand)
  • Outdated photos (from 2 years ago)
  • No guest communication system
After switching to iHousing:
  • Occupancy (Month 1): 21% | (Month 3): 26%
  • Monthly income (Month 1): RM1,900 | (Month 3): RM2,600
  • Reviews: 4.9 average (all 5-star)
  • Platforms: Listed on 5 platforms
Result: +RM1,400/month income (+117% increase)

Case 2: Melaka Raya - Hidden Fee Problem

Before iHousing:
  • Gross revenue: RM12,000/year
  • Commission (20%): RM2,400
  • Hidden fees: RM1,800 (cleaning markup, emergency fees, supply surcharge)
  • Actual commission: 35%
  • Net income: RM7,800
After switching to iHousing:
  • Gross revenue: RM16,500/year (better pricing, more bookings)
  • Flat fee: RM3,000/year
  • Cleaning: RM1,200 (actual cost, no markup)
  • Effective rate: 25%
  • Net income: RM12,300
Result: +RM4,500/year (+58% increase)

Case 3: Novo 8 Residence - Declining Reviews

Before iHousing:
  • Reviews: 4.1 average (declining from 4.7)
  • Common complaints: "Slow check-in," "Not clean enough," "No response to messages"
  • Occupancy dropped from 22% to 14% due to poor reviews
  • Manager excuse: "Guests are too demanding"
Problems identified:
  • Manager outsourced cleaning to cheapest vendor (poor quality)
  • No quick response during business hours system (manager handled everything alone)
  • No check-in process (guests left waiting outside)
After switching to iHousing:
  • In-house cleaning team (quality controlled)
  • quick response during business hours system (under 30 minutes always)
  • Professional check-in process (personal greeting or key handoff)
  • Reviews: 4.9 average (all 5-star for 3 months straight)
  • Occupancy: Back to 24%+
Result: Income +RM1,200/month (from RM1,000 to RM2,200)

Take Action: Don't Let a Failing Manager Cost You More

Every month you stay with an underperforming manager, you're losing:

  • Potential income: RM1,000-3,000/month
  • Opportunity cost: Better occupancy, higher rates
  • Reputation damage: Declining reviews are hard to reverse
  • Peace of mind: Constant stress and uncertainty
The cost of switching is minimal. The cost of staying is massive.

Get a Free Performance Audit

At iHousing, we offer Melaka property owners a completely free, no-obligation analysis:

What We Review:
  1. Your current occupancy vs. market average
  2. Your pricing strategy vs. competitors
  3. Your guest reviews (strengths and weaknesses)
  4. Your listing optimization (photos, description)
  5. Your platform presence (which platforms you're on)
  6. Your effective commission rate (including hidden fees)
  7. Your improvement potential (what's realistically possible)
What You Receive:
  • Detailed performance report (10+ pages)
  • Market comparison data
  • Specific recommendations
  • Transparent pricing quote
  • ROI projection (if you switch)
No obligation. No pressure. Just clear information to help you make the best decision.
Take Action Today: Enter your phone number and we'll WhatsApp you with a free audit of your current Airbnb performance.

Don't wait another month losing RM1,000-3,000 to poor management. Get the facts, see what's possible, and make an informed decision about your property's future.


About iHousing

We're Melaka's leading Airbnb property management company:

  • 8 years experience in Melaka market
  • 100+ properties under management
  • 60%+ average occupancy (vs. market 19-22%)
  • 5-platform listing strategy (60% more bookings)
  • In-house cleaning team (no markups, quality controlled)
  • Transparent pricing (no hidden fees, ever)
  • responsive guest support (under 30-minute response)

We manage properties across 10+ Melaka condos including Silverscape Residence, The Shore Residence, Imperio Residence, Ong Kim Wee Residence, Novo 8 Residence, Century Mahkota, Wave Residence, Quartz Residence, Atlantis Residence, and we're the official manager for Parkland Avenue by the Sea (launching August 2025).


Worried about disrupting your current bookings? Our transition process is designed for zero downtime. We handle everything so your income never skips a beat. Let's talk about your specific situation - WhatsApp us today.

Ready to Start Your Airbnb Journey?

Contact iHousing today for a free consultation about your Melaka property.

Contact Us Now